Zoo Losing Money — How to Stop

Quick answer: A zoo losing money in Planet Zoo 2 is a cash-flow problem — spending (staff salaries, energy bills, adopting animals) is outpacing revenue (tickets, donations, souvenirs, marketing). Check each lever. Exact optimal values are not published in a shared Frontier list.

The cash-flow equation

Confirmed revenue: tickets + donations + souvenirs + marketing + loans. Confirmed costs: staff salaries + energy bills + animal adoption.

When costs exceed revenue, you lose money. The fix is to push the levers on one side or the other — never both blindly.

Levers to check (confirmed mechanics)

Staff — too many staff for your guest/animal count means salaries you don't need (Staff Guide)
Energy bills — the running cost of the park
Ticket price vs guest happiness — price too high and fewer guests come (Guest Management)
Donations — tied to animal welfare; unhappy animals stop donating (Animal Welfare)
Marketing campaigns — bring guests but cost money
Loans — cover a shortfall, but they must be repaid

What's still waiting

Exact numbers for every lever are not published in a shared Frontier list. Don't guess optimal prices or ratios.

Historical note (not a fix list)

Planet Zoo 1 had recurring "zoo losing money" threads, and the underlying causes — over-hiring staff, under-pricing tickets — are likely shared. But PZ2 numbers differ, so don't apply PZ1 fixes directly as PZ2 facts. Verified PZ2 causes and fixes get published after launch testing.